A brand DNA video was produced to capture the essence of what inspires Monstruosus and why the brand exists. The narrative behind with nature–celebrating raw beauty and imperfection then shifts to design and architecture featuring locations such as Mexico City’s Jardín Escultórico at UNAM, where the work of Mathias Goeritz provided a striking backdrop. The film concludes by unveling the full production journey, from sourcing raw materials through molding, sanding, glazing, firing, quality control and packing, highlighting the craftsmanship and care behind each piece.
Videographer: Noli Zaldivar
Location: Jardín Escultórico, Mexico City and Anfora Ceramic Plant. Pachuca, Mexico